Evening in Paris Perfume: Is It Still Being Made?

A lingering question that has fascinated perfume lovers for years: Is Evening in Paris perfume still in production? Originally created in 1928 by the French perfumer Ernest Beaux, the fragrance became iconic. It symbolized elegance, romance, and the allure of Paris, with its deep blue bottle and captivating floral notes of violet, rose, and ylang-ylang. For decades, Evening in Paris was the go-to fragrance for many women, a symbol of sophistication that brought the magic of Paris into everyday life.

But, as with many things of beauty, trends shifted, and by the late 1960s, the perfume was discontinued. However, the fascination with it never truly faded. Collectors sought vintage bottles, and the fragrance's memory lingered in the hearts of those who once adored it. The perfume market has always been nostalgic, with many brands reviving classic scents. But what about Evening in Paris?

In the 1990s, Bourjois, the company behind the perfume, briefly reintroduced it as "Soir de Paris," its French name. The relaunch captured the essence of the original, though some noted subtle differences in the formula. The revival was met with mixed reactions: some embraced the return of a beloved fragrance, while others felt it lacked the depth and complexity of the original formula. Was this just another marketing ploy to tap into nostalgia? Or was it a genuine attempt to bring back a fragrance that had defined an era?

Today, finding a bottle of Evening in Paris, whether vintage or reissued, is more of a collector's endeavor. It’s often found at auctions, antique stores, or specialized online markets, with prices reflecting its rarity. The scent's mystique has only grown, fueled by stories of how it once captivated the world. For those who experienced it in its heyday, Evening in Paris remains a scent that evokes powerful memories, a time capsule of elegance and sophistication. But is it truly gone, or does it live on in some secret laboratories, waiting for its next revival?

One interesting aspect of this perfume’s story is how it reflects a broader trend in the perfume industry: the resurgence of vintage fragrances. Many perfume houses have realized the appeal of classic scents, reintroducing them to new generations. Brands like Guerlain and Chanel have seen great success with their vintage lines. So, could Evening in Paris once again make its way back to the mainstream market? Given the ongoing trend, it's entirely possible.

Furthermore, the demand for artisanal and niche fragrances, especially those with historical significance, is on the rise. Perfumers are increasingly looking to the past for inspiration, incorporating ingredients and techniques from the early 20th century. In this context, Evening in Paris holds a unique place. Its distinct floral notes combined with an almost powdery finish make it stand out even in today’s complex fragrance landscape.

Data suggests that vintage perfumes have a dedicated following, and their market value has increased significantly over the past decade. The table below illustrates the average price increase of vintage perfumes on auction sites from 2010 to 2023.

Year	Average Price Increase (%)
2010	5%
2015	15%
2020	30%
2023	45%

As evident from the data, collectors are willing to pay a premium for vintage scents, and Evening in Paris is no exception. Whether for its unique scent or the nostalgia it evokes, it remains highly sought after.

To answer the question: No, Evening in Paris is not currently in mass production, but its legacy endures. Whether as a treasured vintage find or a fleeting reissue under its French name, the fragrance still captivates perfume lovers. Could it make a comeback? Only time will tell, but given the current trends, it wouldn't be surprising.